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81.
Administración de operaciones : Producción y cadena de suministros./ Richard B. Chase; F. Robert Jacobs y Nicholas J. Aquilano

by Chase, Richard B | Jabobs, F. Robert | Aquilano, Nicholas J.

Edition: 12a ed.Material type: Text Text Publisher: Mexico : McGraw Hill, 2009Online access: Click here to access online Availability: Items available for loan: Sede Central, PanamáCall number: 658.5 Ch386 e.1 (2), Sede de David, ChiriquíCall number: 658.54 Ch386 e.1 (1), Sede Santiago, VeraguasCall number: 658.5 Ch386 e.1 (1).

82.
Logística : Administración de la cadena de suministro / Ronald H. Ballow

by Ballou, Ronald H.

Material type: Text Text Publisher: México ; Pearson, 2004Online access: Click here to access online Availability: Items available for loan: Sede Central, PanamáCall number: 658.5 B214 e.1 (4), Sede Santiago, VeraguasCall number: 658.5 B214 e.1 (1).

83.
Fundamentos de marketing / William J. Staton

by Stanton, William J | Etzel, Michael J | Walker, Bruce J.

Edition: 14a. ed.Material type: Text Text Publisher: México : Mc Graw Hill, 2007Online access: Click here to access online Availability: Items available for loan: Sede Central, PanamáCall number: 658.8 St26 2007 e.1 (2), Sede de David, ChiriquíCall number: 658.81 St24 2007 e.1 (1), Sede Santiago, VeraguasCall number: 658.8 St26 2007 e.1 (1).

84.
Marketing estratégico / Roger J., Best

by Best, Roger J.

Edition: 4a. ed.Material type: Text Text Publisher: Madrid, España : Pearson, 2007Online access: Click here to access online Availability: Items available for loan: Sede Central, PanamáCall number: 658.8 B465 e.1 (2), Sede La Chorrera, PanamáCall number: 658.8 B465 e.1 (1), Sede Santiago, VeraguasCall number: 658.8 B465 e.1 (1), Sede de David, ChiriquíCall number: 658.81 B35 e.1 (1).

85.
Investigación de mercados / Naresh K. Malhotra

by Malhotra, Naresh K [Autor].

Edition: 5a. ed.Material type: Text Text Publisher: México : Pearson, 2008Online access: Click here to access online Availability: Items available for loan: Sede Central, PanamáCall number: 658.8 M294 2008 e.1 (2), Sede La Chorrera, PanamáCall number: 658.8 M294 2008 e.1 (1), Sede de Metetí, DarienCall number: 658.8 M294 2008 e.1 (1), Sede de David, ChiriquíCall number: 658.83 M29 2008 e.1 (1), Sede Penonomé, CocléCall number: 658.8 M294 2008 e.1 (1), Sede de Chitré, HerreraCall number: 658.8 M294 2008 e.1 (1).

86.
Desarrollo de habilidades directivas / David A. Whetten, Kim S. Cameron.

by Whetten, David A. (David Allred), 1946- | Cameron, Kim S.

Edition: 8a. ed.Material type: Text Text Publisher: México : Pearson Education, 2011Online access: Click here to access online Availability: Items available for loan: Sede Central, PanamáCall number: 658.81 W574 e.1 (2), Sede Santiago, VeraguasCall number: 658.81 W574 e.1 (1), Sede de David, ChiriquíCall number: 658.4 W56 e.1 (1).

87.
Administración de ventas / David Jobber, Goffrey Lancaster ; adaptación Marcela Bennassini Félix ; traducción, Marcia Aída González Osuna ; revisión técnica, Romeo Vite López.

by Jobber, David | Lancaster, Geoffrey [coaut.] | Bennassini, Félix [adap.] | González Osuna, Marcia Aída [trad.] | Vite López, Romeo [rev.].

Edition: 8a. ed.Material type: Text Text Publisher: Naucalpan de Juárez (México) : Pearson Educación, 2012Online access: Click here to access online Availability: Items available for loan: Sede Central, PanamáCall number: 658.81 J576 e.1 (3), Sede La Chorrera, PanamáCall number: 658.81 J576 e.1 (1), Sede de Metetí, DarienCall number: 658.81 J576 e.1 (1), Sede Santiago, VeraguasCall number: 658.81 J576 e.1 (1), Sede de David, ChiriquíCall number: 658.81 J576 e.1 (1), Sede Penonomé, CocléCall number: 658.81 J576 e.1 (1), Sede de Chitré, HerreraCall number: 658.81 J576 e.1 (1).

88.
Introducción a la investigación de mercados : enfoque para América Latina / Marcela Benassini.

by Benassini, Marcela.

Edition: 2a. ed.Material type: Text Text Publisher: México [etc] : Pearson Educación, 2009Online access: Click here to access online Availability: Items available for loan: Sede Central, PanamáCall number: 658.83 B431 e.1 (2), Sede de Metetí, DarienCall number: 658.83 B431 e.1 (1), Sede Santiago, VeraguasCall number: 658.83 B431 e.1 (1), Sede de David, ChiriquíCall number: 658.83 B43 e.1 (1), Sede Penonomé, CocléCall number: 658.83 B431 e.1 (1), Sede de Chitré, HerreraCall number: 658.83 B431 e.1 (1).

89.
Administración de ventas / Mark W. Johnston

by Johnston, Mark W | Marshall, Greg W.

Edition: 9a. ed.Material type: Text Text Publisher: México : Mc Graw Hill, 2009Online access: Click here to access online Availability: Items available for loan: Sede Central, PanamáCall number: 658.81 J641 e.1 (2), Sede de David, ChiriquíCall number: 658.81 J641 e.1 (1), Sede Santiago, VeraguasCall number: 658.81 J641 e.1 (1).

90.
Marketing de servicios : personal, tecnología y estrategia / Christopher Lovelock, Jochen Wirtz

by Lovelock, Christopher | Wirtz, Jochen.

Edition: 6a. ed.Material type: Text Text Publisher: México : Pearson, 2009Online access: Click here to access online Availability: Items available for loan: Sede Central, PanamáCall number: 658.83 L944 e.1 (2), Sede La Chorrera, PanamáCall number: 658.83 L944 e.1 (1), Sede Penonomé, CocléCall number: 658.83 L944 e.1 (1), Sede Changuinola, B. del ToroCall number: 658.83 L944 e.1 (1), Sede Santiago, VeraguasCall number: 658.83 L944 e.1 (1), Sede de Chitré, HerreraCall number: 658.83 L944 e.1 (1).

91.
Publicidad, promoción y comunicación integral en marketing / Kenneth E. Clow

by Clow, Kenneth E | Baack, Donald.

Edition: 4a. ed.Material type: Text Text Publisher: México : Pearson, 2010Online access: Click here to access online Availability: Items available for loan: Sede Central, PanamáCall number: 659.1 C62 e.1 (3), Sede La Chorrera, PanamáCall number: 659.1 C62 e.1 (1), Sede de Metetí, DarienCall number: 659.1 C62 e.1 (1), Sede de David, ChiriquíCall number: 659.1 C626 e.1 (2), Sede Penonomé, CocléCall number: 659.1 C62 e.1 (1).

92.
Marketing Internacional / Warren J. Keegan

by Keegan, Warren J | Green, Mark C.

Edition: 5a. ed.Material type: Text Text Publisher: México : Pearson, 2009Online access: Click here to access online Availability: Items available for loan: Sede Central, PanamáCall number: 658.848 K243 e.1 (5), Sede La Chorrera, PanamáCall number: 658.848 K243 e.1 (1), Sede de Metetí, DarienCall number: 658.848 K243 e.1 (1), Sede Santiago, VeraguasCall number: 658.8 K24 e.1 (2), Sede de David, ChiriquíCall number: 658.8 K24 e.1 (4), Sede Penonomé, CocléCall number: 658.848 K243 e.1 (1), Sede Changuinola, B. del ToroCall number: 658.848 K243 e.1 (1), Sede de Chitré, HerreraCall number: 658.848 K243 e.1 (1).

93.
Comportamiento del consumidor / Leon G. Schiffman, Leslie Lazar Kanuk

by Schiffman, Leon G | Lazar Kanuk, Leslie | Alba Ramírez, Verónica del Carme [Traducción] | Mercado González, Julieta | Castaño González, Raquel | Sepulveda M. Cesar J [Revisión técnica].

Edition: 10a. ed.Material type: Text Text Publisher: México : Pearson, 2010Online access: Click here to access online Availability: Items available for loan: Sede Central, PanamáCall number: 658.834 Sch32 e.1 (2), Sede La Chorrera, PanamáCall number: 658.834 Sch32 e.1 (1), Sede de Metetí, DarienCall number: 658.834 Sch32 e.1 (1), Sede de David, ChiriquíCall number: 658.839 Sch31 e.1 (1), Sede Penonomé, CocléCall number: 658.834 Sch32 e.1 (1), Sede de Chitré, HerreraCall number: 658.834 Sch32 e.1 (1).

94.
La naturaleza del aprendizaje: Usando la investigación para inspirar la práctica /

Material type: Text Text Publisher: Ginebra, Suiza : OCDE, OIE-UNESCO, UNICEF LACRO, 2016Online access: Click here to access online Availability: Items available for loan: Sede Central, Panamá (1).

95.
Psicología social / coautores, Ana Victoria Arias Orduña ... [et al.]

by Moya Morales, Miguel C | Morales, J. Francisco | Gaviria Stewart, Elena | Cuadrado Guirado, Isabel [Coordinadores].

Edition: 3a edMaterial type: Text Text; Format: available online remote Publisher: Madrid : McGraw-Hill Interamericana de España D.L. 2007Online access: Click here to access online Availability: Items available for loan: Sede Central, Panamá (1).

96.
Sobre estándares y evaluaciones en América Latina : Grupo de trabajo sobre estándares y evaluación /

by Arregui, Patricia [editora].

Material type: Text Text Publisher: Preal 2006Online access: Página de acceso Availability: Items available for loan: Sede Santiago, VeraguasCall number: 371.26 So12 e.1 (1), Sede Central, PanamáCall number: 371.26 So12 e.1 (2).

97.
Fichas didácticas para comprender las evaluaciones educativas / Pedro Ravela

by Ravela, Pedro.

Material type: Text Text Publisher: Montevideo : Preal, 2006Online access: Click here to access online Availability: Items available for loan: Sede Central, PanamáCall number: 371.27 R196 e.1 (4), Sede de Chitré, HerreraCall number: 152.8 R196 e.1 (1), Sede Santiago, VeraguasCall number: 371.27 R196 e.1 (1).

98.
Administración estratégica : teoría y casos / Arthur A. Thompson, John E. Gamble, Margaret A. Peteraf , A. J. Strickland III

by Thompson, Arthur A.

Edition: 4a ed.Material type: Text Text Language: Spanish Original language: English Publisher: México, D.F. : McGraw-Hill, 2012Online access: Click here to access online Availability: Items available for loan: Sede Central, Panamá (1).

99.
Cómo elaborar y asesorar una investigación de tesis / Carlos Muñoz Razo

by Muñoz Razo, Carlos.

Material type: Text Text Publisher: México : Pearson, 2011Online access: Click here to access online Availability: Items available for loan: Sede Santiago, VeraguasCall number: 001.42 M92 e.1 (1), Sede Central, PanamáCall number: Digital (1).

100.
Teoría del turismo : conceptos, modelos y sistemas / Alexandre Panosso Netto.

by Panosso Netto, Alexandre | Lohmann, Guilherme [Coautor].

Material type: Text Text Publisher: México : Trillas, 2012Online access: Click here to access online Availability: Items available for loan: Sede Central, PanamáCall number: 338.47664 P194 e.1 (4).